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Every Little DOES Help.

7 Sep

Tesco, the global-branded UK-based supermarket is once again stepping up its emergence as a key player in the entertainment industry after it was announced that Girl’s Aloud singer Nadine Coyle will exclusivly distribute her debut album through over 1,200 Tesco stores in the UK and Ireland.

This comes during a time whereby increasingly more artists are looking at gaining maximum control over the music they produce and how it can be fed to the consumers. Coyle was one; “To be able to create an album where you are in complete creative control and to work with people as supportive, powerful and forward thinking as Tesco is a once in a lifetime opportunity for an artist,” she stated.

Coyle follows artists including Simply Red and Faithless who have followed this model of exclusively distributing physical releases through Tesco.

Whether or not this turns out in Nadine Coyle’s favour remains to be seen. However, as conventional record label models become less attractive and with the sheer marketing power of Tesco – you have to think she couldn’t be any worse off? It certainly wasn’t a bad route for Faithless, who after agreeing the deal with Tesco two years ago, saw their album chart at No.2.

The Wilderness Downtown – The Future of the Music Video?

3 Sep

Without wanting/trying/hoping to be too biased, I tend to get very excited every time Google decide they want to do something new – so, imagine my delight when it was brought to my attention this new project built with html5, between film-maker Chris Milk, Google and Arcade Fire for the band’s song We Used to Wait.

‘The Wildnerness Downtown’ requires the user to enter their childhood address, the concept then makes use of Google Maps and Google Street View to incorporate images of the viewer’s entered address into the video.

It was bound to happen soon, but we’re beginning to see a more commercial orientation on the interactive approach with the visual experience of music, and hey – It’s Glorious.

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